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The New New Typography is neither an encyclopedia nor a manual. It is complex, uncertain and unstable. It is ambiguous and open.
One hundred years after the proclamation of “New Typography” in Central Europe, the somewhat ironic prospect of a “new” New Typography emerges—less as an update than as a questioning that challenges universal rules. As a result, this book seeks to unsettle established paradigms by opening typography to a richer and more inclusive vocabulary. “New New” does not mean innovation and progress, but rather a reorientation, a new relational viewpoint between past and present, to highlight neglected, marginalized or excluded practices.
With 243 figures and six theoretical propositions, this book offers an overview of the impossibility of an overview. It invites readers to engage in various renegotiations and reinterpretations of typography, interweaving texts and quotations with historical and contemporary documents, diagrams and images. It embarks on speculative adventures open to the unpredictable and that may lead nowhere.
Number of pages: 256
Dimensions: 11,5 x 18,5 cm
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